“Supplemental Nutrition Assistance Program (SNAP)/Putting Healthy Food Within Reach: Community Partner Outreach Toolkit,” produced by USDA Food and Nutrition Service, is a comprehensive guide for community organizations looking either to begin or enhance SNAP outreach. This toolkit includes information on: SNAP, maximizing your outreach efforts through developing partnerships, coordinating local events and working with your local SNAP office, publicizing your outreach through media relations and optimized press releases, placing public service announcements (PSAs) and paid advertising, and additional resources. Each section features easy-to-follow instructions, helpful hints, and useful materials (such as PSA scripts, frequently asked questions, and suggested responses). Also included are samples and templates (for letters, calendar listings, etc.) that you can customize with local and State specifics and enhance with information about your organization.
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